What I’ve Learned After 3 Months Of Blogging

When I look back over the last three months of my blogging journey, to say that it has been nothing like I expected, is a complete understatement.  Was I a little naive in my expectations? Yes! My pre-conceived notion that putting content online would somehow automatically recieve clicks and likes has been well and truly blown out of the water.

I recall preparing to launch my blog, after months of planning, organising and formalising.  I had my logo, my brand,  my blog platform and layout and my social media accounts.  I had attempted to arm myself with everything that I would need in the first phase of blogging.  And then I launched Wonderling.

Two days after my first post, I had received two page views (probably my mum and my best friend).  Another day passed and I had managed to notch up another three (again, probably family).  I posted a follow up piece and again, nothing significant happened.

I don’t really know what I expected to be honest.  I had no idea of how many page views to expect, especially so early on.  I had certainly anticipated more than a handful, but I was shocked that I had so little traffic.


This is when I started really reading up on SEO, social media and the blogging game in general.  Not only are bloggers content creators, but also great marketers.  I really underestimated how much time would be spent creating posts and then marketing them.

So here are a few of my 3 month stats:

Page views: These have gone from 3000 in Feb, to 7000 in March then to 9000 in April.

Visitors: These have gone from 2000 in Feb, to 4000 in March to 7000 in April.

Subscribers:  These have gone from around 20 in Feb, to 70 in March to 120 in April.

Income: 0!


Here is an overview of all of the different elements of my experience so far:

Content

When I started blogging, it was primarily because I wanted a creative platform to share my experiences, my inspirations, my motivations, my loves, my fears.. the list goes on.  Over time I have come to realise that I am writing for an audience, not only myself.  Creating useful and interesting content that others can relate to and take something from is the best way to engage readers and keep them interested in what is coming next.

As well as the narrative content, I seriously underestimated how important it is to include great quality, original images alongside posts, as no matter how great an article is, visiuals are needed to grab and retain focus.

Social Media Engagement

I joined all of the key sites including; Facebook, Instagram, Twitter and Pinterest when I was setting up Wonderling.  I anticipated some effort would be needed to get a few followers, but I didn’t have any real idea of 1. How to use the platforms and 2. How and when to post.  Perhaps a million google searches later I have a good idea of how to best use these, but in terms of when, the sheer volume of Insta’s, Tweets and Pin’s needed, has blown me away! I am yet to join some of the known scheduling apps (any recommendations would be most appreciated), but I am sure that these will help.

In all honesty I have really struggled with the social media side of things.  For every 5 Instagram followers I get, 6 seem to drop off!  This remains a mystery to me still.  The same can be said for Twitter.

I have just changed my Pinterest to a business account and enabled rich pins as I have read that this should increase my reach.  So many blog posts I’ve read from other bloggers have highlighted Pinterest as their main driver of traffic, so I am really looking to build my Pinterest in the coming months.

Marketing

Posting an article is such a strange process.  You create something that you are proud of and want to share with the world, somehow assuming that the world will find you.  (My loose grasp of SEO really hasn’t helped also).

When I create a post, I share it on all of my social media platforms, and in various Facebook groups which I’ve joined, in the hope that it will reach a reader that can identify and relate to what I am writing.  I engage in comment pods regularly and respond to questions on various online forums, referring to a relevant post for further reading.

I never really anticipated the sheer volume of marketing that would be involved in the blogging process.  It takes up a huge deal of time to not only create the content, but then to market it, which, with a full-time job, a family and young children, doesn’t leave much time left over to manage all of this.


Income

As noted above I have not yet received any income from my blogging.  I have been approached with a couple of opportunities, but have not taken these up.  I’ve signed up for an affiliate program, but am yet to utilise this.

This is because I want to believe in every product or service that I endorse.  I want to write about things that interest me for that purpose, not for revenue generation.  Yes of course, it would be a dream to be able to do this full-time, but for now I am trying to grow organically and will take on projects that I view to be ethical and promote values that I fully endorse.  I also strongly believe that the work I create is of value.  It takes up a great deal of time to put together from beginning to end.  This time is time away from other things that I love, and receiving a ‘freebie’, in my opinion does not appropriately compensate for the time and effort put in.

Networking

Throughout the process I have found that there is a strong drive for bloggers to fit within a specific niche.    In my opinion, the blogging world is overflowing and ever-expanding with volumes of amazing information for all to consume.  In this sea of information, our best USP is ourselves.  I want to share my story with everyone, in my words.  I love all things beauty and fashion, but I also have a passion for music.  I am a mother of two wonderful children, but also have an established career and a strong motivation to grow professionally.  I simply cannot fit into one pigeon hole.

It has amazed me, just how many incredibly talented bloggers exist.  Not only are they established in their position, but they are willing to share their expertise to help others grow.  This has given me so much help in these early months, where my knowledge was limited.  I hope to grow and share with more bloggers in the future.  Not only as a blogger, but also as a woman looking to share my story.  The kindness and genuine desire to help other is inspiring and something that I look forward to giving back to others as my journey continues.

Much Love,

Lisa xx

Thank you for visiting Wonderling.

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76 Comments

  1. May 8, 2017 / 11:44 pm

    Great read! It’s true blogging isn’t just about creating content but promoting it as well. It’s all hardwork & it takes time to grow. Congrats on your milestone. That’s a huge one within this short period for you. Bless!

    • May 9, 2017 / 6:45 am

      Thank you for your lovely comment Jessica! You are right there, it is my impatience sometimes that puts the unnecessary pressure on.

  2. May 9, 2017 / 7:20 am

    Finally , someone speaks out the mind of all other bloggers and lets the readers know how it feels to be in the shoes of a blogger. Beautiful work. Well done……!!!

    • wonderlingblog
      May 9, 2017 / 8:28 am

      Thank you for your lovely comments!

  3. May 9, 2017 / 7:49 am

    Its wonderful to read your achievements and it is a big motivation. Keep up doing the great work!

  4. May 9, 2017 / 9:40 am

    Content is king. That is the first thing I tell anyone that asks me for advice. Good content will keep them coming back 🙂

    • wonderlingblog
      May 9, 2017 / 9:57 am

      Thanks Robin.. I do hope mine measures up!

  5. May 9, 2017 / 10:00 am

    This is what i was thinking to read and understand well. (y) Thanks.

  6. May 9, 2017 / 10:09 am

    This was a wonderful read! I’m on my 2nd month of blogging and have been going through the exact same cycle of events like you. Your numbers look great so far 🙂 Best wishes for the months ahead!

    • wonderlingblog
      May 9, 2017 / 11:02 am

      Thank you! And well done to you! Keep going! X

  7. May 9, 2017 / 10:13 am

    Nice summary. Blogging is a lot of work IMHO I didn’t realize this at the start. Keep your feed fresh on instagram and the right people will stay.

  8. Sofia
    May 9, 2017 / 11:44 am

    Same here. I still have zero skills at SEO Lol But you are right, it is an adventure and it does take time. Very rewarding though 🙂

  9. Musings of a tired mummy...zzz...
    May 9, 2017 / 11:59 am

    Well done! You are doing great! SEO is a bit of a mystery to me…

  10. May 9, 2017 / 12:56 pm

    Lisa, so much of what you said – – like the surprise at how much time & effort is involved, the follow/unfollow conundrum of Instagram, and the observation that there is so much fascinating content being created – – came right out of my own thoughts. This was a great read. I’ll be looking forward to more!

    • wonderlingblog
      May 9, 2017 / 1:14 pm

      Thank you, it is so nice to know I am not alone! I am going to try and do some more reading up on these things as I’m baffled! I’ll be checking out your blog now also!

  11. kelsee422
    May 9, 2017 / 1:17 pm

    I’ve had my blog for a while now, but I’ve only recently started keeping it updated more regularly. Your numbers look awesome and you’re seeing some growth – so that’s important! Keep up the good work!

    • wonderlingblog
      May 9, 2017 / 1:21 pm

      Thank you Kelsee! Some growth is better than none I keep telling myself!

  12. May 9, 2017 / 1:19 pm

    To me, Social Media Engagement is one of the most important part of blogging. If you don’t engage with your followers, they won’t keep returning to read your content. From reading this post, it seems like you’re doing an excellent job so far. 9000 page views is awesome for someone just starting out! Keep up the good work!

    • wonderlingblog
      May 9, 2017 / 1:21 pm

      Thank you so much Jessica! It really is a sea of mystery for new bloggers.. you google how many page views after …. and some people have over 20k after a couple of months and it makes you feel like you are missing something. I need to get better with Instagram and Pinterest.

  13. Vijee Djega
    May 9, 2017 / 1:29 pm

    You are doing a great job. And its only been three months. Wow. keep up the great work. I started so long back and yet have so much to learn, correct, improvise. Trust me, you are doing great for three months. 🙂

    • wonderlingblog
      May 9, 2017 / 1:30 pm

      Thank you so much Vijee. The blogging community are such a great group of people, willing to share and help new bloggers. It’s the best tool I’ve found.

  14. May 9, 2017 / 1:50 pm

    Being brand new at blogging, I found this very honest and accurate. You’re doing a great job so far and I really enjoy reading your posts!

    • wonderlingblog
      May 9, 2017 / 2:08 pm

      Thank you Emily! I’ll check yours out too!

  15. May 9, 2017 / 2:07 pm

    Best of luck with your blog! Keep pluggin’ away! 🙂

  16. May 9, 2017 / 3:34 pm

    Great article I love the information you’ve shared. I’ve learned so many lesson while blogging.

  17. Michelle Rick
    May 9, 2017 / 4:06 pm

    What a great post and many congrats on your success! There’s so much useful information here 🙂

    Michelle
    michellearick.com

  18. May 9, 2017 / 4:18 pm

    I love this. One month in and I’m not seeing very big numbers, so it’s inspiring to know you were at the same point.

    • wonderlingblog
      May 9, 2017 / 6:40 pm

      I have heard that there comes a point when you will a good amount of readers through natural organic growth.. let’s hope it’s not an urban legend! Haha.. good luck to you, I’ll check out your blog as I think it is so important to support each other

  19. May 9, 2017 / 6:28 pm

    I love this post! This is really honest and original..
    It is true.. I have been blogging for about a month and a half now.. (I launched my website a month after I began) I thought people would find the content useful.. The main reason I started blogging was because I wanted to read about Indian women of my age who had travelled solo and found no relevant content on the internet before my first solo trip..
    However, after launching my blog, my main struggle was (and, still is) to reach my target audience.. The most difficult thing is to let other women of my age know that there is a blog/ website where they can read about the experiences of a college student who is travelling solo in India!
    You are absolutely right, marketing your content online is a very challenging and tedious work! I too have been taking part in comment pods and other marketing techniques but found very little improvement in traffic! I guess, the key to successful blogging is perseverance!
    I hope your website does well.. All the best! 😀
    Thank You for writing this article.. I am sure all the new bloggers can relate to it!

    • wonderlingblog
      May 9, 2017 / 6:38 pm

      I wish you all the best too. I really do believe that there is room for everyone. Have you tried looking for any associations for women that travel? There may be some forums etc that you can join? Or other Facebook groups? I will have a good read of your blog too! Keep going and stay positive, it sounds like you have a great plan!

  20. May 9, 2017 / 9:26 pm

    I’ve been blogging for a year and my stats are still under 10,000. Maybe I need to move to a self hosted to manage my SEO. I have received many product for review but income is still 0!

    • wonderlingblog
      May 9, 2017 / 10:49 pm

      That is really good that you have been approached to do reviews. It shows that there are brands out there picking you and your blog out of the sea of many. I moved to WordPress and it has helped being able to manage more!

  21. May 9, 2017 / 10:22 pm

    Thanks for sharing your detailed journey! It’s inspirational to see your milestones and learn as you learn. Great post!!

  22. dlindqu5
    May 9, 2017 / 10:27 pm

    I have only just started blogging about a month or so ago and I agree with most of this, its crazy!

  23. May 9, 2017 / 10:53 pm

    You hit the nail on the head. I came into blogging thinking the exact way. I didn’t even feel I was too far reaching, I just wanted 30 views with my first post. I got 3. I was so frustrated. Okay, maybe something weird is happening. Posted my second post, got 6. It’s a weird dance with so many moving variables and you think it’s so easy as an outsider.

    • wonderlingblog
      May 9, 2017 / 10:55 pm

      Erica that is exactly how I felt. It sounds self assured but I thought my content was of a good standard and my site was attractive. But it is all so subjective. It’s the marketing that drives it forward I think and the consistency. Good luck with your journey! I’ll check out your site!

  24. makeamomsmile
    May 9, 2017 / 11:12 pm

    Great Job!! Any process is great!! Keep on going and living your dream but yes it is def a lot of work and not as easy as I expected

  25. munakenny
    May 10, 2017 / 1:17 am

    Blogging is a job and a business, it is not easy to come up with quality content nor is it easy to become visible to people through social media. Keep doing the great work you started and eventually you ill see great results. Your blog is beautiful and light 🙂

  26. May 10, 2017 / 2:57 am

    Lisa, great post! I agree with you in terms of people believing that blogging will automatically gaining traction right off the bat. It is defiantly hard work and constant posting. I wish your blog great success and soon enough it will get better :)!

    http://prettyfitfoodie.com/

    • wonderlingblog
      May 10, 2017 / 6:12 am

      Thank you so much Sondra!

  27. May 10, 2017 / 3:30 am

    A Motivating Post.
    Similar to my story.. initially the views in my blog was mine and friends only. But then i started focusing on SEO and now i am getting some good visitors and my blog post is there is the first 3 pages of google search

  28. May 10, 2017 / 4:37 am

    That is so cool how much your engagement has gone up! I think it’s so hard to boost viewership. Congrats though! Betcha work hard!

    XOXO //
    SINCERELY OPHELIA

    • wonderlingblog
      May 10, 2017 / 7:02 am

      It is really difficult! Thank you for your kind words.

  29. May 10, 2017 / 6:45 am

    Such a very honest hindsight you’ve share Lisa! I’m also fairly new, and we have the same thing in mind, they’re beautifully said! Good luck with your journey!

    • wonderlingblog
      May 10, 2017 / 7:02 am

      Thank you so much.. good luck to you also!

  30. May 10, 2017 / 7:01 am

    Its the most honest post!. Appreciate your ethical model not many generally committ or stick to it.

  31. May 10, 2017 / 7:48 am

    Great post and I’m in a very similar position. I’ve been blogging for several years but only really started doing any type of promotion a few months ago. I just wrote an article on 9 SEO tips for your blog so perhaps we could exchange beginner advice 🙂 good luck!

    https://lisanewmanmorris.com.au

    • wonderlingblog
      May 10, 2017 / 10:14 am

      That sounds great Lisa! I’m going to go and check this out and subscribe 🙂

  32. May 10, 2017 / 8:36 am

    This is the brutal truth about blogging. I wish every new bloggers goes through this first to have their expectation in check!

    • wonderlingblog
      May 10, 2017 / 10:14 am

      Thanks Haytham!

  33. May 10, 2017 / 9:02 am

    Engaging your audience, plus high quality, helpful content is the key to a successful blog I believe. But, it seems like you already know that, judging by your excellent post.

    • wonderlingblog
      May 10, 2017 / 10:13 am

      Thank you for your kind words. I have a huge amount to learn though!

  34. May 10, 2017 / 9:03 am

    True!! You have been very frank in expressing your feelings in this post! The progress of your blog in just 3 months is awesome!! Bloggers should collaborate to get the best results!! Looking forward to more posts like this!! 🙂

    • wonderlingblog
      May 10, 2017 / 10:13 am

      I totally agree.. supporting each other really helps!

  35. May 10, 2017 / 12:56 pm

    This is a great post I believe. I have been anticipating starting a blog. This article is actually helpful to me so thank you. In the blogging world it takes more time and effort than people think. Marketing is one of the biggest things and in my opinion the most time consuming. Thanks for sharing your thoughts and your progress. Don’t give up.

  36. May 10, 2017 / 5:22 pm

    Great article and nice start to your stats the first few months. Keep up the great work.

  37. Elizabeth O.
    May 10, 2017 / 7:25 pm

    It’s important that you enjoy what you do because blogging takes a lot of work and dedication. I think it’s great that you’re doing your best to improve and keep going.

    • wonderlingblog
      May 10, 2017 / 8:06 pm

      Thanks Elizabeth.. there are so many kind bloggers out there offering so much support to all of us newbs. It’s a really nice community of people 🙂

  38. May 10, 2017 / 11:37 pm

    I relate to this post so much! Having been a Youtuber for so long and now gotten into blogging I find it so difficult to grow my audience and get people to actually read my work! I’m still trying to figure out pinterest etc. but hopefully I’ll get the hang of it because your stats are amazing, great work! Emily x

    http://www.shewhotravels.co.uk

    • wonderlingblog
      May 11, 2017 / 6:53 am

      Thanks Emily that’s so kind of you! It does seem so odd as I’m naturally quite shy and throwing yourself out there having to constantly plug yourself feels strange! But it’s good personal development. I’ll check your site! Best of luck to you x

  39. May 11, 2017 / 2:02 am

    Blogging is hard work, and takes a lot of planning. I always warn people in advance when they tell me they want to blog.

  40. May 11, 2017 / 6:59 am

    Believing in every product you endorse is really important. Try a few out and see how you feel about them before you promote. Affiliate sales are just about the best way to create an online income. I too will only sell what I use personally or have tested and tried out. So I always ask for review access and I see what’s inside and what the quality is before I promote anything.

    Enjoy the journey!

  41. May 11, 2017 / 7:14 am

    Very good article! I agree, the blogging world is overflowing and ever-expanding with volumes of information. I think we need time – a three year old blog is markedly better than a three month old blog. Best wishes!

  42. May 11, 2017 / 6:31 pm

    Loved it! My blog today resonates the initial thoughts as yours… Enjoy blogging!!

    • wonderlingblog
      May 11, 2017 / 6:42 pm

      Thanks Lakashmi! Same to you

  43. Tiara Wilson
    May 11, 2017 / 8:44 pm

    Such a beautiful post. It’s not easy at all. Its hard work. I have been doing blogging for a month and I am sometimes overwhelmed. The groups help me so much and so does marketing, but then I have shooting, and editing, etc. It gets tiring sometimes but I love the results.

    • wonderlingblog
      May 11, 2017 / 8:50 pm

      Thank you Tiara. I would definitely agree with you there. I have had a lot of support from other bloggers, it really is a nice community of people! Best of luck with your new blog also!

  44. Emma white
    May 12, 2017 / 4:08 pm

    Great post! A true post about blogging, yes it is very time consuming. I struggled at first trying to squeeze in time to sit and blog but now its become part of my routine

  45. May 17, 2017 / 1:03 am

    You are off to such a great start! I love that you recognize where you’ve done well and where you want to make improvements. And I really love that you are sharing this with others, so that your journey might inspire and help others who are just getting started. Oh the places you will go!

    • wonderlingblog
      May 17, 2017 / 7:20 am

      Thanks so much Veera! Love your blog too! X

  46. Lindsay A Tullar
    May 19, 2017 / 2:02 am

    Dang girl!!!!! You have skill. I really need to learn something from you <3 Slowly getting back into blogging and trying so hard to reach at least 500 page views per day

  47. May 25, 2017 / 1:40 pm

    Can’t agree more, definitely great post! At the beginning of blogging we all expect that the world will see us 😀 It’s wonderful how you’ve learned fast, sometimes it might take longer for us to learn ha ha 🙂

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